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Days out with a Difference at the National Memorial Arboretum

Exclusive offers and experiences for groups of ten or more

The National Memorial Arboretum, in Staffordshire, is offering ‘Days out with a Difference’ for visiting groups who can take advantage of a range of packages (available in 2020) designed to enhance their visit and exclusive saver rates for landmark events.

The free to enter 150-acre Arboretum is home to more than 380 thought provoking memorials dedicated to groups and individuals, nestled amongst approximately 30,000 trees. The tranquil woodland landscape teeming with wildlife offers plenty to explore all year round with memorials representing both military and civilian associations, along with tributes to individuals. Rich in design and symbolism, and sympathetic to the lush gardens they inhabit, the memorials and the stories they commemorate provide a fascinating source of inspiration for visiting groups.

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In addition to a wide range of walks, talks and tours designed to enhance their visit, groups can pre-book a range of delicious homemade food packages. They also benefit from free entry into the site’s permanent and temporary exhibitions and are invited to participate in the hundreds of events which take place each year.

Alongside annual events including Armed Forces Weekend (27 and 28 June 2020), the Vintage Fair (8, 9, 10 May 2020) and Summer Proms (1 August 2020), the Arboretum’s packed 2020 events programme features activities that celebrate the natural elements of the site, including an Autumn Festival (19 and 20 September 2020).
In 2020, in partnership with The Royal British Legion, the Arboretum will also be encouraging visitors to remember the impact that extended absences have on Service Men and Women and their loved ones, reflecting on the impact of leaving, missing one another and their eventual return. A special series of commemorative services, events and activities will mark 75 years since VE-Day (8 May) and VJ-Day (15 August), illustrating the scale of the service and sacrifice made by the men and women of the Second World War generation.


There are a wide range of special discounts and packages for groups to ensure they can get the most out of their visit. These include;


  • Group Saver Rates for the Proms at the Arboretum (1 August) – The Summer Proms returns with uplifting live musical performances set to the backdrop of the Arboretum at dusk.

  • Exclusive Remembrance Sunday Group Package (8 November) – Groups of ten or more can pre book this package to secure seating in Aspects, the site’s state-of-the-art events building for a live broadcast feed of the Arboretum’s Remembrance Sunday service. For £22 per person, attendees will receive a welcome talk about the Arboretum prior to the service and a 2 course lunch. Early booking is required to secure places at this important event.

  • Group Saver Rates for Illuminated Arboretum (9-18 December) – A stunning and awe-inspiring immersive experience, this event will see the Arboretum and some of its memorials ‘shown in another light’. The beautiful lighting will wash the memorials with colour and create artistic vistas across the gardens and interactive displays.

Art installations and exhibitions play an important role at the Arboretum, providing alternative ways for visitors to engage with Remembrance concepts, and help them to explore personal stories of service and sacrifice. Major exhibitions in 2020 will include;


3 April – 12 July – Tea for II: Ceramic design students at University of Arts London: Central Saint Martins will produce new work inspired by VE-Day and VJ-Day. 


17 July – 22 November – The Royal British Legion Remembrance Exhibition: An exhibition produced in collaboration with The Royal British Legion that will remember those who have served and sacrificed for our country.


27 November – April 2021 – Matisse: Drawing with Scissors:  Lithographic prints of Matisse’s famous cut-outs, featuring many iconic images produced by one of the 20th century’s most influential artists.  

The National Memorial Arboretum is situated in the heart of England in Staffordshire. It is easy to reach from any part of the country due to its proximity to all of the Midlands motorways.

Familiarisation trips are available free of charge for group organisers in advance of booking.

Faye Brant-Key, Group Sales and Bookings Coordinator, National Memorial Arboretum, said: “The Arboretum provides an inspiring place for groups to explore, offering a wide range of indoor and outdoor experiences ensuring there is something here for everyone. These exclusive group packages offer unique experiences and we are always happy to work with group organisers to create bespoke packages tailored to specific group needs so please don’t hesitate to contact us to learn more.”

Full and detailed information about the Arboretum’s 2020 Groups offer can be found in our 2020 Groups Visits pack. Call 01283 245 143 to order a copy of the pack or email

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